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The following is content procured from the Top Security Tips To Build A Trusted Website video using Content Gorilla. With help from Grammarly, I was able to write my version of this content which you can read here. It was so much easier than having to research all that information on my own.


– There’s a lot of scary stuff that happens when a website gets hacked. – Comment below with your passwords. (laughing) – But if you really want to stay protected in today’s world, like that is absolutely crucial. – Welcome to The Journey. Today we’re going to talk about the top security tips to build a trusted website. All right, Nealey, what do you suggest for small business owners to get a trusted website? How can they go about that? – Yeah, and there are so many different ways to do that, and we’re going to go over that in this video, but I think the number one thing that’s really top of mind with a lot of small business owners is making sure their site’s secure and getting rid of that warning at the top with an SSL.

Now, an SSL, what it does, instead of when you type in your password on a site, Emmawantspizza! (chomping) So, don’t share that at home, so instead of sending that over the internet in plain text for anyone to read, the SSL gobbledygooks it up so that if anyone were to catch that it just looks like nonsense, like the word gobbledygook, and that’s a technical term, right? And then that SSL’s also going to help boost your SEO rankings since Google really likes secure websites, which is super helpful, and it’s going to get rid of that “not secure” warning.

Have you seen that at the top of some browsers? – Yeah. I can’t say I’ve always listened to it, but… After this I will. – Right. For most people… – And I’ll change my password. – That don’t understand like the more technical aspects of the internet, they see that “not secure” warning and they bounce, like, “Whoa, this site’s not safe, I’m out, I quit, I’m out” Right? – I’m naive. (laughs) – So that’s coming to my first tip for you is to add an SSL, and that can be, there are some free providers out there, there’s some paid that have a little bit extra features to them, just go on Google and search “SSL”. – All right, Nealey. You already know I have a business, Coffee and Kickflips, and you’ve mentioned things about security and malware, but what is that, how do I go about that, why? – Yeah, so another way we can protect your website is to add a malware scanner.

Now, just like computers get viruses, your website can get a virus or malware on it, too, and it helps to stay protected because there’s a lot of scary stuff that happens when a website gets hacked. It’s not just a random thing, they’ll redirect your visitors to some pretty bad sites. I was talking to a small business owner and she wrote children’s books and she had interactive books on her website and her website got hacked and it got redirected to not so great things. They’re sending little Timmy, who thought they were going to read a book, to some pretty questionable sites.

And that just hurts a brand and it’s hard to come back from. – Mm hmm. So, you want to make sure you’re protected with that malware scanner so if anything were to happen, you’re protected. And you go one step further with the firewall. I know you- – So firewall, that’s stronger than malware? – Yes, malware you could think of like someone just broke into your house, now you need to get everything cleaned up. That’s what that malware scanner is going to do. – Got it. – The firewall is going to make sure that they don’t get into your house in the first place.

– Yeah. Okay. – Which is super helpful, it’s something that are going to cost a little bit more money, but if you really want to stay protected in today’s world, that is absolute crucial. – So, thinking about this, I’ve been fortunate so far with Coffee and Kickflips, but my fears of this happening is because my friend’s site, he sells grip tape for skateboards, it actually was hacked. And, the mess and the time and the money it took to get his brand back, the website up and running perfectly, took a lot, took a lot out of him, too. So, I can see why you want to look at the different variances of security and then I’d just go all the way (laughs) right? – Right, and that could have potentially been avoided, right? – Right. – Your friend had to rebuild everything and put all this time and effort back into doing damage control. And one way you can basically avoid that is to have some sort of back up solution on your website. Now, I would recommend having like a 30-day or a 60 day just rolling backup, so if anything were to happen, it’s like snapping your fingers and poof! Your site is back and all that effort and work that he put in there – It’s like magic.

– It’s fixed, it’s like nothing ever happened. All right now, Emma, I want you to be honest with all of us, you have a doc online that has all of your password information? – I do, actually because I don’t want to forget them. Very organized. – No! – What do you mean? – That is so secure! What happens if anyone were to get access to that doc? – Oh, I see where you’re going with this (laughing) – Now they’re in everything. Your bank account, your pizza account, all those things, right? – Got it. Okay, – So you don’t want to have that sensitive information, no matter what it is, whether it’s your passwords, your credit card information, or just stuff about you that you don’t want anyone to know about, right? You want to make sure that’s offline, in a secure place and try to remember it? There are some password vaults that could potentially help you out with that, so you don’t have to have your passwords just there.

Yeah. And should I have a different password for different things? – Yes, absolutely. – Okay. – You shouldn’t use the same password on one place as you do everywhere else. – Okay. – Because if a website you use gets hacked, they have your password, they now have you password to everything. All the things, right? – Yeah, I have a lot of work to do. – Yep. All right, so to kind of piggyback on that you want to make sure that you’re not sharing your passwords with anyone, even if they’re your most trusted advisor. – What about, like, my manager, though. – Probably not them too. I’ve ran into a lot of experiences where a company owner gives their employee their password information and then the employee doesn’t work for that company anymore and they’ve done some damage. So you want to be safe and cautious about your passwords because they’re yours, right? – Right. Okay, so I hear you on not having my passwords all in one place, also not having the same password being used for all my accounts.

Next question, how often should I be changing my password? – Kind of often, I would probably recommend every three months or so, keeping it fresh. I know it’s a lot of work, we have a lot of passwords and logins to all these different sites, but Google does a really good job with their browser to save your passwords, so you don’t always have to remember them.

There’s the one-click logins with Apple login now and Google logins, Facebook logins to help you better secure your information and that way you don’t have to remember just a ton of passwords. – Yeah. – Now, another thing we need to think about is your Wi-Fi situation. You have an unsecured or secured Wi-Fi? – How do you know? – Do have to use a login or password to get into your Wi-Fi? – Yes, absolutely. Because I didn’t want the neighbors to be, just– – You don’t want them stealing you Wi-Fi, right? – Yeah, get your own Wi-Fi.

– Cool, so you want to make sure you’re on a secured network, especially in your own home. Put a super, super, super complicated password on your Wi-Fi to make sure you’re protected. Now, I know a lot of us, ourselves included, like going to local coffee shops and connecting to the Wi-Fi there and that’s an unsecured network. So, if you type in your passwords on that network, it gets sent over and if anyone is just listening in and peeking in on that network, they can potentially see your stuff.

– Okay, so probably shouldn’t be checking my bank account when I’m at the coffee shop, – Probably not. (laughing) So, if you absolutely have to for whatever reason, you can get set up with a VPN from any provider. Just google VPN provider and that’s basically going to set up an encrypted connection to their server to help you protect your information if you’re on those unsecured locations. All right, so that’s all we have for you on our top security tips to build a trusted website. – Be sure to comment below. Tell us a favorite thing you learned. Also, like and share this video. I’m sure a lot of your local heroes and friends have similar questions. And subscribe and don’t forget to ring that bell to be the first to know when we have another video coming out.